The power of stories cannot be underestimated. Every day, over one
billion people use Stories, and over four million businesses use Stories
ads on a monthly basis. They're a powerful method to communicate,
and they provide creators with a one-of-a-kind opportunity to use a
one-of-a-kind medium.
The advantages of Stories are clear, and no other format compares to
their ability to hold consumers' eyes on screens and keep them coming
back for more. We aren't the only ones who have noticed this; almost
every major social networking platform has used the Stories format in
some way. This isn't just limited to social media; more and more apps
are looking for a way to incorporate stories into their platforms – and if
you needed any more proof that Stories were the way of the future,
Google has joined in on the fun, announcing that they will be added to
their search app in late 2020.
It's more difficult than ever to keep a user's attention with over 4.83
million apps available for download across the Apple App Store and
the Google Play Store. This is where the stories come into play. Stories
might be the answer you're seeking for; chances are you've already
considered it! If you haven't already done so, here are some additional
compelling reasons to join Flykup and start Web Stories.
In business, it's easy to ignore the importance of having fun. At Flykup,
we believe that having fun is important, even if it isn't yet quantified.
We honestly believe that Web Stories improve the user experience by
making apps and websites easier to browse and providing users with
quick access to the information they need.
Web Stories give users a more genuine experience and keep them
coming back for more through quizzes, polls, conversations, and a
plethora of additional engagement elements. Not simply as a statistic
or a data point on a graph, but as a happy customer.
That isn't to imply, though, that Web Stories won't help your company
grow.
Here's how to do it:
Web Stories live on a website or app's homepage – though with Flykup,
the placement is up to you – which means they can attract a lot more
traffic compared to less-visited areas of your app or website. Consider
how many people watch IG Stories versus in-feed posts to put it in
perspective. With the Web Stories format, you can quickly take
advantage of the traffic they generate by using swipe-ups to direct
readers to any page you want, increasing traffic to the pages you want
to target. You can use them to encourage specific sales, sign-ups, views,
or whatever else you desire! If you choose, you can even send them
outside of your website or app. Web Stories give you ultimate control
over where you want your users to go. With Digitelic on your side, all
you have to do now is come up with some appealing creative and sit
back and watch the traffic grow.
They're quick and easy to consume: Time is valuable to users, and Web
Stories are the ideal complement to a busy schedule. They're excellent
when you don't have enough time to peruse more in-depth stuff because
they're made to be eaten when time is restricted. They're usually less
than 15 seconds long. If your app or website focuses on long-form
material or is meant for longer browsing sessions, your visitors are
unlikely to resort to you when they are short on time. Adding Web
Stories to your material provides a drive for your time-pressed users,
who can now swipe through your content while waiting for their
coffee... or bus... or laundry... or whatever else.
Humans are social beings at their essence. We enjoy forming bonds
with one another and feeling like we're part of a group. Web Stories
are a fantastic way to build this sense of community; they make content
more personalised and, as a result, may be a terrific way to give your
business some personality. By include polls, quizzes, and other forms
of engagement, your users will feel like they're part of a community,
since they'll be able to see how their ideas and responses compare to
those of other users. With a direct connection to your fans in your own
'home,' you may utilise the Web Stories format to show any part of your
business you desire. It might be a behind-the-scenes look, unique
content, or something more personal. Web Stories allow you to interact
with your users on a more deeper level.
At every turn, generating revenue is a critical issue, but integrating ads
in a natural and unforced way is becoming increasingly difficult; banner
ads feel obtrusive and clumsy amongst otherwise clean design, and
many people have simply become blind to them.
Web Story ads are different because they feel like just another
Web Stories, so consumers are less inclined to swipe past them like
they would a display ad. Web Story ads are full-screen and immersive,
allowing the ad images to take centre stage and shine. Web Stories,
on the other hand, provide an additional platform for sponsored content
that is more closely aligned with the type of content you typically
provide. All of this adds up to an immersive ad platform that can help
you significantly improve your ad revenue.
If your organisation or brand uses social media in any way, you're
probably already creating high-quality, compelling Web story content
to share with your followers. Web Stories give you another outlet for
your content, allowing you to get more bang for your buck in terms of
creativity. Web Stories are also a wonderful opportunity to connect and
share this high-quality content with consumers who don't use social
media but are nonetheless interested in what you have to say. You can
quickly incorporate your social content from other networks into
Flykup, making it as seamless as possible to use.
The time and money required to deploy a terrific new feature like Web
Stories in your app or website is one of the most significant roadblocks.
To get the feature off the ground, it takes months, if not years, of
back-end development, not to mention debugging, QA, and testing,
oh so much testing! This is where we can help.
Flykup was created for a single reason: we're obsessed with Web
Stories. Adding Web Stories to your app or website is simple, quick,
and affordable with Digitelic. Digitelic was built to be easily integrated
into your app or website, requiring only a few lines of code and
minimum development time on your part. With an industry-leading
UX, built-in analytics, and ad support as standard, the Flykup platform
makes maintaining your Web Stories a breeze. In just a few days,
Flykup will provide you with everything you need to add compelling,
immersive Web Stories to your app or website.
Web Stories are a great app feature that has applications far beyond
social media apps; they give immersive, engaging content for users to
read on-the-go, and they can drive users to content that they might
otherwise miss when browsing. Web Stories allow you to create
connections and communities among your users while also providing
an excellent ad platform for increasing app income. Make the most of
the material you've previously created for social media by repurposing
it. It's also really simple to begin started using Flykup.
Start your free trial now if you're convinced!